Is your site getting a large amount of traffic, but you’re not seeing a product or service sales boost? Many small business owners face this dilemma at one time or another. The fact is that a large number of visitors doesn’t necessarily translate into engaged customers. A crucial metric that you should look into is […]

Cloud computing has become a staple in business strategy and IT architecture over the past couple of years. The functions and benefits of using the cloud let businesses seek to adopt new business models, obtain valuable insights from massive amounts of data, manage workloads, and gain competitive advantage. But cloud adoption can be tedious, and […]

Smartphones have become such a vital component of the modern lifestyle to the point that we are always glued to them. And as our time with our gadgets increases, the need to recharge them while we’re on the go also increases. When you’re nowhere near your charger and your juice runs out, that public charging […]

Virtualization, or the act of moving physical systems to a digital environment, has become one of the most sought-after tech solutions by small- to medium-sized businesses (SMBs). While the technology is popular, it has many potentially confusing terms associated with it. To help, we have created a short glossary of 10 popular virtualization terms. 1. […]

According to an AT&T study, more than 70% of business phone calls in the US are placed on hold for an average of 45 to 60 seconds each. While organizations try to minimize hold times, sometimes there’s nothing you can do except put the caller on hold while you transfer them to the correct department. […]

Small- and medium-sized businesses are often tempted to relegate their search engine optimization (SEO) analyses to the free reports offered by online platforms like WordPress and Google Analytics. Unfortunately, those reports rarely provide the details you need to make improvements. One of the things they tend to glaze over is image optimization. Do images really […]

Although a ransomware attack may seem targeted, you’re not the only one who’s been infected. Ransomware is spreading at an alarming rate, and the further it goes, the more resources are allocated to fighting it. If your data is held hostage, refer to this list of free decryptors you can use. The state of ransomware […]

Small businesses can accomplish a lot by implementing virtualization in their office IT network. Unfortunately, many SMBs shy away from it because of various misconceptions. Here are four myths about virtualization you should stop believing. Myth #1 – Virtualization is too expensive for SMBs Many people assume that the more advanced an IT solution is, […]

Google recently made changes to its search tools to prioritize mobile searches over web searches. Why has Google done this and what does this mean for businesses and users? Get the answers by reading on. Google search works by using ‘bots.’ These bots are responsible for trawling through the web and sorting and categorizing websites […]

Although digital communication tools let businesses connect with customers and other stakeholders in an efficient manner, telephones are still used to communicate with important business stakeholders. And for many organizations, determining whether to use internet phones or legacy systems remains a concern. To help you decide, here’s a short guide on business phones and their […]